In the mid 1830’s, two sisters, Olivia and Elizabeth Norris, along with their father, started a business. What happened to the business? In 1836, Olivia and Elizabeth Norris started their own business. They each had beaus, William and James, both immigrants. Not long after, Olivia and Elizabeth married William and James and brought their husbands into the business with their convinced efforts and talents, a great business was born and within 20 years, it was a great success with sales exceeding 1 million dollars. What was the business? Who were these two men? Mr. Proctor and Mr. Gamble, ad they made soap. But they did something else – in the early days of radio, they sponsored radio dramas which came to be known as “soap operas”.